Small Business Tips from Attorney Sheldon Boyce and PR Pro Lori Allan on This Week’s State of Greater Western New York Report Interview – April 29, 2021

This week on the State of Greater Western New York Report sits down with professionals who outline important legal and PR questions for those interested in starting a new business, whether it’s a part-time side hustle or a full-time effort.

In the show’s first segment, attorney Sheldon Boyce of the Brenner Boyce Law Firm outlines the critical legal differences between the different types of business entities you can use for your new business. He’ll talk about liability considerations, filing requirements, costs, and also answers the most often asked question he gets from entrepreneurs seeking to create a business entity.

In the second segment, Lori Allan, President of the Buffalo-Niagara Chapter of the Public Relations Society of America, reveals the biggest mistake small businesses make when it comes to public relations, the most important thing to do before you begin a public relations campaign, and how to identify the correct media outlet to use.

She also answers questions from the live audience. Would you like to be a member of our live audience so you can ask our guests questions? Click here to join the growing number of members who share your feelings on because then we can automatically send you the link to watch our shows live.

Theme music by mansardian courtesy of under Creative Commons License Attribution 3.0

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